LFW: Todd Lynn SS ’14 #hairmeetwardrobe


Greetings from London! Touched down yesterday morning and checked into the beautiful new hotel they just opened two days ago, The London Edition. We were greeted with outstanding service as well as the most chic room; I was excited to settle in after a long flight! We were scheduled to meet at noon to meet the TONI&GUY HairMeetWardobe team at the Style Hub, where we would get to meet and interview Lulu Kennedy, the beauty & creative force behind Fashion East.

My flight was delayed an hour, so I missed meeting up with them at noon, which I was so bummed about. As soon as I checked in, I changed quickly to meet with the rest of the team and get my hair done with the new haircare line products by TONI&GUY.

We arrived at the Style Hub and was immediately taken care of- my hair went from bad hair day to runway-like hair. I was happy. After my hair was nicely polished, we then headed backstage to the Todd Lynn S/S ’14 show to see how the Global Hair Ambassador of TONI&GUY HairMeetWardrobe, Mark Hampton, works his magic on the models!

Take a sneak peek at a few of my favorite shots of what went down backstage plus my hair-do; a super messy low nautical pony tail. I picked the casual look from one of their 4 style collections and it fit perfectly with my look… casual grunge!

Follow us along for the next few days in London for fashion week: @hair_wardrobeus (instagram), @hair_wardrobeus (twitter) and hashtag #hairmeetwardrobe


Mark adding some plumping mousse all over their hair to help give the illusion of damp hair.


Model staying cool and calm while she’s being transformed into her new hair look.


Model waiting for her hair to be ready to style… I even like her hair this way actually!


Ta-da! My hair style in the Casual Nautical Knot. Loved it’s messiness and imperfect look!


The four looks to choose from; I was between the Casual and Glamour.


Was excited to shoot my hair styled this way, but as soon as we went outside, it started raining! My hair lost its texture due to the rain but it was a nice way to welcome us though!


[do action=”rstyle-post-links”]Dress: Finders Keepers
Jacket: Anine Bing
Flats: Chanel
Backpack: 3.1 Phillip Lim
Neon Sweater: J Crew[/do]

Outfit photos by: Helena Glazer

This post is sponsored by TONI&GUY Hair Meet Wardrobe, a product by Unilever.

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  1. Eliana Comment #1

    You look amazing! Super cool!

  2. M.S.M Comment #2

    Perfect pony tail!

    5 COLORS in one dress, perfect for saying BYE BYE:


  3. Cory Scott Comment #3

    You have the greatest hair! Enjoy London Town!
    Bisous de Paris!
    Xoxo Cory

  4. Mira Comment #4

    Cool total black look. Love the pop of neon and the rad leathere jacket 😀

    xx Mira

  5. Dark Blue Stripes Comment #5

    Gorgeous hair. Love the casual chic pony tail.

    Christie x

  6. Saša Comment #6

    So much work for such an effortless look! But it looks super cool!

  7. Juliesway Comment #7

    Love that hair style

  8. Su nd Chris Comment #8

    Such a great post, love your style!

    xx Chris

  9. Naaj Rona Comment #9

    absolutely love your casual comfy effortless look, it is so chilled and laid back. Love the jacket

    Naaj Ronas Lifestyle

  10. Q Comment #10

    love the splash of neon.x

  11. Renate Comment #11

    You look gorgeous! I love the laid back, cool style. You’re right – the hair matches it perfectly! :)

    Renate from

  12. Verity Comment #12

    Love the jacket and the skirt!!!

  13. Sandrine V Comment #13

    Cute Chanel espadrilles!

    Sandrine xx

  14. MARJOLEIN Comment #14

    I love the vintage feel from these photos and what a fun hairdo you have! I’d say the Casual Nautical Knot is a keeper…


  15. mfashionfreak Comment #15

    love it! i’d love to visit london one day :) <3


  16. Rougeuse Comment #16

    Love how you did your hair. Suits your cool outfit very well! x

  17. stephanie Comment #17

    this ponytail looks nice :)
    xx Stephanie (

  18. Kim Comment #18

    Super cute look, I love the low messy ponytail hairstyle!

  19. Air Jordan 11 Comment #19

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    😉 I am going to come back once again since I book marked it.
    Money and freedom is the greatest way to change, may you be rich
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  20. Oblivion Comment #20

    I like your hair like this!!Very natural xxx

  21. zidelou Comment #21

    Great pictures!

  22. Quyen Comment #22

    Love the hair. Great ‘wet’ London punk style.

  23. Maddy Comment #23

    Love this look so much on you, the texture is really beautiful! x

    Maddy from UNSTITCHEDD 

  24. Nikki Comment #24

    love the neon sweater tied around your waist! brightens up a rainy day, for sure!


  25. Eye Like Fashion Comment #25

    This is such a relaxed and comfortable looking outfit. But I love that in ADDITION, it’s also so cool and rocker chic.

    Please visit my blog for a summer look: SHADES OF BLUE

    thanks! xoxo

  26. Laura Comment #26

    You look amazing !
    Love from Paris

  27. Laura (Lady Laura) Comment #27

    I love your watch

  28. Gracie Comment #28

    Love the messy ponytail! So cute! And great pop of neon. What a fun opportunity to be backstage! :)

  29. Camille Comment #29
  30. debbie Comment #30

    Very cool, great jacket! I’m interested to know what model your canon camera is?

  31. iliqna Comment #31

    awesome photos1 have fun @ lfw!

  32. Mafalda Comment #32

    Amazing hair!
    Mafalda ❤

  33. Donna louise Comment #33

    So cool that you are in London Jules! Enjoy the shows :)

  34. Fashion Snag Comment #34

    Love your hair!!

  35. Cinja Comment #35

    aww i love your hair like this! getting so much hair inspo from the fashion weeks. enjoy london!


  36. fashionaltitude Comment #36

    Enjoy ! you look fabulous!
    Hope you don’t catch a cold in this damp weather.
    xo. Fashionaltitude

  37. thefashiongals Comment #37

    You look amazing!!!

  38. Shayne Comment #38
  39. Elaine T Comment #39

    Girl did you REALLY block someone because they made a comment about how you are pushing that Sony tablet bc you’re getting paid?? Grow up Jules. Its not a BAD thing…be REAL.

    • Lainey Comment #40

      You’ll prolly BLOCK my posts too…that’s called insecurity.

    • Jules Comment #41

      First of all, I didn’t block anybody so don’t come at me all foul. I don’t have a problem AT ALL pushing anything I’m working on because blogging and working with brands/products is part of what I do. It’s my livelihood. If YOU don’t like that, then that’s a personal problem. There’s nothing for me to be insecure about. You should know how the blogging world works by now. If you don’t like me pushing Sony or other brands, then don’t bother following my blog or instagram… simple as that. thanks!

  40. Chicstylebysage Comment #42

    This Phillip Lim backpack is to die for. Always looking so effortlessly chic. Love it!


  41. ester geta Comment #43

    What color hair do you use?

  42. Idalia Comment #44

    You are so flawless! Loving the hair & of course this post is amazing. Your outfits are always on point!


  43. Angela of The Awkward Blog Comment #45

    Welcome to my city!

    I can only apologise for the rain…really looking forward to what you get up to while you’re here!

  44. Ria Comment #46

    Of course it would rain lol. Your hair looked beautiful before though! I’m so surprised I went to London for the first time this year and it DIDN’T rain. Shocking.

  45. Sagalina Comment #47

    Love your hair! its so imperfectly perfect :)

  46. Sonja Comment #48

    Your jacket is great!

  47. Mariska Comment #49

    Really like the neon sweater! It’s the perfect eyecatcher

  48. natalie Comment #50

    you look so gorgeous!
    in love with your jacket

  49. ChamaFashion Comment #51

    You look beautiful!

  50. Bluechicberry Comment #52

    I love your outfit! Enjoy London!

  51. Julie Comment #53

    beautiful hair!!


  52. State beauty Comment #54
  53. Jess Comment #55

    Love your hair!


  54. Kamiye Comment #56

    I love the hair, but most of all, I LOOOOVE the dress. But sadly I can’t seem to find it on the website you linked to.
    Could you help me find it pleeease ?!
    Thanks !

  55. Dragana Comment #57

    I really like the urban styling. Everything from head to toe in my taste :*
    Love you <3

  56. Marta Pozzan Comment #58

    Love the hairstyle and the backstage pictures are dope

  57. Cecilia Comment #59

    Simple and chic! the best way to go <3

  58. The French Gypset Comment #61

    I love your style !
    Always simple but always well dressed !

  59. Helen Comment #62

    Nice look!! Welcome to London :)

  60. Angel Comment #63

    I love your haircolor and the style they did on you <3 I have medium/short hair right now and I can't wait to grow it out!

  61. Honorata Comment #64

    Love the hairstyle of yours:)

  62. Ángela Comment #65

    Very beautiful.

  63. Sabela y Romina Comment #66

    Nos encanta la combinación de la chaqueta con las espadriles de chanel

  64. Nadine Comment #67

    beautiful, great hair! sexy yet modest 😛

  65. Angela Comment #68

    Jules, LOVE your blog and sense of fashion. Obsessed. Not in a creepy way. 😉
    Where did you get your bright green camera strap? Looks thick and strong. I’m headed to Paris next week and want to switch out my camera strap with something to help against camera-snatchers. Yikes!

    Thank you! :)

  66. Corali Comment #69

    I love love love that messy ponytail! I like to have my hair like that, cause it goes with everything, but unfortunately mine does not ever look as good as that!!

  67. Su Comment #70
  68. Dali Comment #71

    Watch by who?

  69. Monika Comment #72

    Love the rings, especially the heart one! any tips where to buy them online? Thank you..

  70. Margaux Comment #73


    Quelle est la marque de ton appareil photo ? Il a l’air très bien et j’en cherche un :)

    Merci beaucoup, et ton blog est top!

  71. Dahlia Comment #74

    Jules, you’re so beautiful sometimes i wanna cry ! haha ^^

  72. june Comment #75

    What is this bungee cord looking thing on your camera!? I’ve been looking for a cool girl strap!

  73. anne-So Comment #76

    Jules please can you say me where i can find this belt camera?
    i love your blog bravo