Tag Archives: featured


Rio Baby Rio.


Happy Monday loves! Here are more photos from Brasil as promised (still have more to share)!

Seriously, I fell madly in love with Brasil from Sao Paulo to Rio de Janeiro- the spirit of each city was captivating. Here, we spent a whole evening at Ipanema Beach which was right across the street from our hotel. It was a day I had always dreamt of starting with visiting Christo Redentor earlier in the day (so magical!), exploring Rio and finishing the day on the beach. Insert lovestruck emoji here.

Pretty freakin’ amazing.

I’ll leave you with some beachy photos from beautiful Ipanema to make us book a one-way trip there! hehe… wishful thinking.

Also- side note- CYBERMONDAY is here, so check my shop for our sale!

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TOPSHOP fringe top (cute fringe tops here, here + here)
501 LEVI’s vintage denim
CHANEL espadrilles (so many espadrille options here)
RAY BAN all black aviators


Somedays Lovin’.


Hi loves! It’s been over a week that I last posted  and yes I feel terrible about it and I’m so sorry but there’s been a whirlwind of things going on and on top of that, I’ve been extremely sick with fever. I needed to unplug and really regroup myself because being sick while traveling definitely took a toll on me. I’m finally starting to feel well again, so bear with me!

This look makes me want to be back in Brasil. We visited Vila Madelena in São Paulo-  a super cool, hip middle class area where art, culture and a nightlife is very prominent.  It has a really great boho urban vibe and the walls (and sidewalks!) are covered in brightly colored murals, that are so incredible and undescribable. There are so many little hidden gems- coffee shops, restaurants, bars, samba clubs- scattered throughout the neighborhood. I really enjoyed walking around and exploring this amazing area of São Paulo.

We visited a few cool brand stores in the area like FARM and UMA with the ABEST team.  There is sooo much talent in Brasil that I left inspired to comeback and give 150% to our own Sincerely Jules brand. Their brands, their stores… I mean, they’re  really killin’ it out there.

This little ensemble was not only comfortable but it really did help blend in with the cool graffiti backgrounds. Nice to mix up a floral print with a pinstripe blazer- that casual cool vibe that I’m always into.

Stay tuned for more new photos as I have photos still from brasil + tulum! Can’t wait to share! Thank you guys for sticking around- I know I’ve been a mess, but happy to know you guys are right here still! Love you!

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RIVER ISLAND pinstripe blazer
SOMEDAYS LOVIN’ turnpike floral button up (sold out but similar here and here)
ANINE BING shoulder bag
VINTAGE 501 LEVI’S jean shorts
IRO PARIS heels (sold out but similar in black here)
RAEN sunnies

my style



Hey guys! So sorry I haven’t given you any updates from my trip to São Paulo Fashion Week in Brazil. We had a jammed packed schedule over there and we were having the time of our life. I have absolutely fell in love with this country!

This was my second look for SPFW. (See! I didn’t even have time to post my first look!) My goal was to bring a little bit of California to Brazil! I love the glam of São Paulo fashion, but wanted to add in a little bit of my laid back, easy breezy esthetic to the look. You know I love mixing prints, so I decided to do this with a little bit of texture. Putting sequins with a print is a great way to get the look of print mixing and really adding that chic factor. I, of course, had to throw on my new boots (so in love!). I wanted to add a little bit of an edge to the look and not have it be too girly. They also helped make all of the walking much easier!

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Join me tonight as I host the Revolve Pop-Up Shop event at The Grove LA! (189 The Grove Dr, Los Angeles, CA 90036) They will have all of our favorite tees from Shop Sincerely Jules fall collection! Come by and say hi between 6 and 9! Hope to see you all there!! xo

GREYLIN sequin jacket (similar here)
TOWNSEN ruffle skirt (similar here and here)
SAINT LAURENT ‘rangers studded combat boots 
VINTAGE grey tee (similar here)
ELISABETH WEINSTOCK oversized clutch