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BILLABONG x SINCERELY JULES

March 16, 2019

The essence of this intoxicating collaboration with Billabong has given so much to my world. The shoot was adventure paradise in motion. Being able to experience the designs in the beautiful landscape of Mexico with the Billabong entourage, exceeded all of my expectations. The scenery and the whole energy of the campaign enriched me in such a powerful way, it’s hard to put to words.

My fear of the ocean was something I never knew how to conquer. It was always there, and I really wanted to overcome it, I just didn’t know how. Having professional surfer Laura Enaver by my side was a great start! She’s a talented woman who is beautiful inside and out. When I allowed myself to just be present in the ocean, my fears melted away. Laura’s chemistry and confidence with the water is contagious and taking that first step with her was amazing.

I have a whole new relationship with the sea.

I always feel at home breathing the salty air and soaking up all the elements and offerings of the beach. To wear this collection in the beautiful environment that inspired it, brought everything full circle. I hope you enjoy it as much as I loved making it!

Here are a few of my favorite things: 

The twist flirt jumper! It has everything from the laid-back silhouette of the palazzo combined with a feminine bandeau tie top to flatter the bust. This look can wear day or night, paired with the keep it simple bag or the catching rays hat and your favorite sandals.

The sailing sundays button up is another staple of mine that I love to throw on over my Dos Palmas one piece in sea shell. It is a versatile piece that can be worn, tied up with the perfect boy denim skirt.

For the dresses, I wanted to expand on the idea of the basic beach dress. I wanted to work with the concept of “throw on” and keep simplicity, but I also wanted something that could be worn with a statement earring or kicked up with a slightly dressier shoe for an evening resort look.

The lovers wish dress is a dreamy piece that is flattering for all figures. Those bell sleeves are perfect for the days when you’ve had a little too much sun, or when the temperature drops a bit at night. The shoulder sway maxi and the high point slip are both pieces that are multifaceted. I love the high point slip after a swim or at night with a low bun and some delicate jewelry.

The whole collection came together so beautifully that it is so hard to choose a favorite! I love all the pieces so much and I can’t wait to hear which ones you love!

 

SHOP THE FULL COLLECTION HERE!! and in-store/online globally at Billabong.

21 Comments Write a Comment

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  1. Elizabeth T. Elizabeth T. says:

    I'm in love with everything in this collection! Congratulations once again! I'm super excited to shop it! XO, Elizabeth T. http://clothestoyouuu.com

  2. Stephanie Castillo Stephanie Castillo says:

    Great collection! x StephC https://sstephcc.blogspot.com/

  3. Mireia Mireia says:

    Congrats! Everything looks amazing and the shots are too beautiful! Mireia from TGL https://thegoldlipstick.com/

  4. Luxury Leather Goods Luxury Leather Goods says:

    Wonderful photos!!!! I loved the short white dress and yellow swimwear. They are amazing. But, the rest of these beautiful outfits would also have found a place in my dressing room.

  5. Heather Heather says:

    Oh my gosh this collection is so cute, I especially love the two piece set. Can't wait to shop it! Heather www.arloandjoy.com

  6. SAMANTHA SAMANTHA says:

    You take the dreamiest photos ever Jules! Congrats! And keep shining x Samantha http://onthefnyc,com

  7. The New Collaboration We're Dying Over | STYLE REPORT MAGAZINE says:

    […] Sincerely Jules…. Oh and matching sets too! Julie can do no wrong. Not only do we love this collaboration but Julie is regularly my personal go-to for casual everyday style inspiration. I’m clearly […]

  8. Kirasha Kirasha says:

    Really nice dessert style! And in love with your hat!!❤ -Kirasha https://www.kirasha.ch/blog/itworks-march-2019

  9. Paulynagore Paulynagore says:

    The whole collection is amazing ! The shooting is also beautiful and dreamy. Congratulations love! http://paulynagore.blogspot.com/

  10. Vanessa Vanessa says:

    The collection is beautiful and you look gorgeous! Congrats!

  11. Carolyn Carolyn says:

    WOW! Don't mind me...I'm just over here loving EVERYTHING! xoxo Carolyn @ mychicobsession.com

  12. Linda Linda says:

    Congratulations in order

  13. Minah Lynn Minah Lynn says:

    You are so gorgeous! I love this collection of yours.

  14. SundayDahlias SundayDahlias says:

    Wooo so exciting!! I can't wait to check out the collection in person! Congratulations once again! www.sundaydahlias.com

  15. Cynthia Cynthia says:

    Awesome pieces!

  16. May May says:

    Congrats! Such a great collection. i seriously want to buy everything. My favorite is probably the matching front tie top and shorts. May || http://themoderness.com

  17. the eara fashion the eara fashion says:

    nice

  18. Papadomino Papadomino says:

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  19. lucy staquet lucy staquet says:

    Superb your pictures ! nice work


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