New, New welcome to the new blog!

Los Angeles, CA April 06

wearing: Zara Crop Top (similar here and here) Zara Bottoms (similar here, and here)

Hi, hi everyone!! <3 Welcome to the new and improved Sincerely Jules which I’m so freakin’ excited to finally share with you!!!!! Revamping the blog has been on my to-do list for quite some time now but I never had the time to focus on it and do it until these last 7 months that we’ve been home due to the pandemic. This past year has really put so many things in perspective for me with life, work, family and social life. It’s been a difficult year for everyone and it’s been hard for me to stay motivated and inspired through it all but going through all these difficult moments/experiences this past year has really made me reflect on things that I used to love doing. I found comfort in knowing I still have this blog that has always helped me feel happy no matter what I was going through.

One of the things that I really loved doing and wanted to bring back into my life and yours was my little blog here. Having a blog after all these years (Omg, I can’t believe its been 12 years!!), has really been a life changing experience that I never imagined I would have for so long! It’s been a hell of a rollercoaster ride that’s been exciting, fun, exhilarating and even scary at times. It’s been a beautiful journey of highs and lows that I am super proud of and do not take for granted. Thinking back at my journey and how this all started, it bums me out that I stopped posting daily content here and putting the time and energy I once did. As Sincerely Jules grew, it was hard to keep up with everything especially the blog, so I just completely stopped posting (I know, I’m so sorry!!) The blog has always been the heart of this brand and it will always be so so special to me, no matter what other million things I have going on, I will always be indebted to my blog! It’s where it all started, it’s where I got to be creative, it’s where I got to work hard doing the things I love, it’s where i learned so much about myself, it’s where I was the most passionate, it’s where I was able to build my future, it’s literally where my life changed. I get so emotional talking about my blog because I feel like if it wasn’t for this space, I wouldn’t be where I am right now. Being how important this blog is to me, I knew I wanted to re-focus my time and energy back into it and make this blog my priority again! It’s such a great feeling to know that I’m re-inspired and giving so much of my time back into the SJ blog for you!

Relaunching SJ with a fresh new look that will help me bring back those ol’ bloggin’ days of street-style content but in a more elevated layout, makes me so happy! Getting back into this is something I’ve been longing for and hope you guys are just as excited to have this lil’ blog back into your daily reads + life! I really hope you guys love the new layout, filled with more imagery, more shoppable links, a curated Shoppe filled with my favorites picks and more! Moving forward, I want to challenge myself to be more consistent (like how I used to be when I first started!) and bring you brand new content aside from just outfits… think more home decor, maybe yummy recipes, fitness, DIYS and more!

Can’t express to you how excited I am for this brand new beginning, especially to reconnect with all of my SJ dreamers again! From the bottom of my heart, I want to thank you so much for sticking with me and following my 12yr. journey of Sincerely Jules! You guys have made every step of this journey that much more fulfilling and special, and I’ll forever be thankful for you! I hope this blog can inspire you again to go after your dreams and follow your heart! <3

So welcome to the new site, hope you love it and enjoy it as much as I loved re-designing it with my sweet designer Sunshine & awesome web builder Catalin! I love supporting small independent businesses! They were both a pleasure to work with and made this process so fun and easy! If you ever need a web designer or web builder I highly recommend, see their sites listed below.


Feel free to come by everyday and check out what’s new, shop my looks and leave comments to let me know what you love! I’d love it if you guys can leave a comment below to let me know what you’re interested to see more of here, I definitely want to bring you what you guys want to see! CHEERS to new beginnings!! Love you all!

With love,
Jules x

I’m excited for this brand new beginning to reconnect with my online community!
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