Falling for Fall.

KOOBA crossbody bag  /  FOSSIL ‘Nate’ watch  /  ABS by ALLEN SCHWARTZ star earrings  /  JANESSA LEONE hat  /  T by ALEXANDER WANG wool coat  /  ACQUA di PARMA parfum /  CHELSEY silk scarf  / J CREW striped turtleneck  /  ISABEL MARANT ‘Crisi’ boots  / NARS liptstick  /  BOYY satchel  /  J CREW boyfriend jeans 

Totally fallin’ for fall more than ever right now since LA’s heatwave was brutal this summer. Now it’s all about those cozy knit sweaters, broken-in boots, that perfect scarf and slouchy jeans to make you feel great head to toe. I’m all about about soft neutrals like browns + greys during this season- makes everything look so good, plus it’s easier to mix n’ match things with.

These are my fall picks that’s i’ve been craving/eyeing… totally loving that big watch for fall! A hat is a definite MUST for this season… you know those bad hair days? Yep, my go-to accessory for the season! I love this grey wool one and this floppy one.

 Shopping Reminder: Shopbop is having their Family & Friends sale that will go on until tomorrow, Oct. 16th, with 25% off your entire purchase (YAY! Fall shopping here we come!) using the code FAMILY25.

Here’s some of my picks for fall to take advantage of with the sale!:





my style

New Wave.


Hey guys! Here is another one of my favorite tees from our Fall 2014 collection. I love the “New Wave” tee because it is so versatile. It is a very simple graphic but the amazing colors bring it up a notch. I love how the colors make it so you can pair it with pretty much anything!

Here I am wearing it with an apron skirt over cropped pants and heels to dress it up a bit, but I would also totally wear it with boyfriend jeans and sneakers. It is such an easy shirt to dress up or dress down. I think that is my favorite thing about it. Try pairing it with some other colors or even some fun patterns! Leopard maybe? Stay tuned for my perfect outfit recommendations for this tee!

I hope you guys are loving the new collection. I would love to hear your feedback on all of the new tees! We also changed the fit and fabric, to be MUCH better, so I would love to hear how you feel about that as well! Check out all of the tees HERE! Let me know what you guys think! xo
newwave4  newwave6SINCERELY JULES “New Wave” Tee

my style



Last week, we moved into our new office, insert happy emojis here. It almost feels like a fresh new start and vibe which I can’t help but feel re-energized from because I have some exciting things planned for the blog + brand.

One of my easy breezy looks from last week consisted of classic pieces to get me through a day of meetings, moving things/furniture around the office and walking the new neighborhood in hopes of getting acquainted with new coffee shops, restaurants and shops. These flats came in handy!

A nice silky button up blouse always does the trick to get me through a long day. I splurged a bit on these cat flats that have been all over the internet because well, who doesn’t need them in their wardrobe?

Levi’s and Chanel always go hand in hand. I know, it totally looks like summer in LA by the way I’m dressed but I’m trying to take advantage of the heat because the temperature is slowly cooling down. Fall makes me happy, but not really, because I love the warmer weather!

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EVERLANE silk rounded collar blouse  (similar here + here)
LEVI’S 501 slash cutoff shorts
CHARLOTTE OLYMPIA kitty velvet flats (in leopard here )
CHANEL 2.55 vintage jersey bag
GABRIELA ARTIGAS large tusk necklace
RAY BAN large aviator sunglasses

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